1:9 Facilitating serendipity at your virtual event Paid Members Public
The magic of a physical event is those random interactions, and the new people you meet at your table or in the hallway. While we are in lockdown, how can we create virtual events that facilitate this form of interaction? We explore some ways to create magical moments and fresh
1:8 The future of the events industry Paid Members Public
The events industry has been rocked by the current global crisis. Whilst businesses took for granted the freedom of movement, and gathering together, most have been forced to stay home. As event organisers our thoughts naturally look to the future. What will events look like next year? What should I
1:7 Pivoting your event business Paid Members Public
The tectonic plates on which the events industry sits have shifted in recent weeks in a way never previously experienced. Evolution of the entire sector is inevitable, and while many gatherings have been cancelled or postponed, others have gone virtual. Now more than ever we all need community. We need
1:6 Converting to a virtual event Paid Members Public
We are in unprecedented times. Event organisers around the world face the choice of cancelling, postponing or going virtual. We believe the world needs events, so we have taken ours virtual in 2020 and in this episode we share how you can do this too. We will unpack: * Our communication
1:5 Live streaming your event Paid Members Public
Since launching my conference, some members of my global community have asked if we will offer a live stream of the event, and so we already had an offsite engagement strategy in place for this year. I’m glad we did since I’ve received a few concerned emails from
1:4 Social media strategy for your event Paid Members Public
Frustrated that social media marketing is not working for you? Are you wondering how to use social media to build your online audience and promote your event? In this episode I will share some social media strategies for growing your reach and attracting more people to your event. We will
1:3 Content marketing for event organisers Paid Members Public
Content marketing helps you to lead with value, build an event brand and grow your business, yet do you ever struggle to produce good content? Are you disappointed with the results your content achieves, or perhaps you don’t seem to have the time to create something new and worthwhile?
1:2 Managing multiple leads Paid Members Public
There are so many moving parts to an event and it is easy to lose track of potential sponsors, exhibitors, partners and attendees. How can you ensure you and your team manage leads well to ensure your event is a success? In this episode: * Defining the lead type * Attendee * Sponsor
